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Oracle Eloqua Integration
Oracle Eloqua Integration
Kristi Carlson avatar
Written by Kristi Carlson
Updated over 2 months ago

Overview

Why Integrate Oracle Eloqua?

An Oracle account is required for this integration with DaySmart Rec to begin.

By connecting your DaySmart Recreation account to Oracle Eloqua, you can streamline your marketing efforts and gain valuable insights into your customer interactions.

This integration offers several key benefits:

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  • Enhanced Customer Segmentation: Segment your customers based on their activities, demographics, and other relevant data points. This allows you to tailor your marketing campaigns for maximum impact.

  • Personalized Communication: Send targeted emails, SMS messages, and other communications based on individual customer preferences and behavior. This fosters stronger relationships and increases customer engagement.

  • Improved Lead Generation: Track potential leads as they interact with your DaySmart Recreation offerings. Convert these leads into paying customers by providing them with personalized experiences.

  • Enhanced Analytics: Gain deeper insights into your marketing campaigns' effectiveness. Track key metrics such as open rates, click-through rates, and conversions to optimize your strategy.


How Does It Work?

The integration process is simple and straightforward.

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  1. Go to Admin > Integrations & Add-ons : On the left hand side, click on "Integrations".

  2. Locate the Oracle tile and click "Get Started".

  3. Toggle on "Enable Oracle Eloqua" and enter in your account ID.

  4. Save the changes to activate the integration.

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